Work on Strategy Plans for Startup Challenges
Discuss Week’s Lessons and Progress in Groups:
- What’s working? What isn’t?
- Which tools are most effective? Why? What will you try next week?
- Create 1-Paragraph Summary (You will meet 4 times, so switch each time)
Jack Dorsey, Founder of Twitter, CEO of Square
Erick Schonfeld, Co-Editor, TechCrunch
Case: Twitter (HBS 9-710-455)
Square Blog: http://corner.squareup.com/
Twitter Blog: http://blog.twitter.com/
Follow @jack @erickschonfeld
Pogue, David. “STATE OF THE ART: A Simple Swipe on a Phone, and You’re Paid.” The New York Times. September 29, 2010.
Defining Course Objectives
Introduction of Startup Challenges for Project Work
Formation of Challenge Groups, Strategy Brainstorm, Point Person
Lessons from GroundReport, Facebook, Wikipedia & Twitter
· Hierarchy + Network = Designing a Scalable Workflow
· Seeding Community
Gupta, Sunil, Kristen Armstrong and Zachary Clayton. “Social Media.” Harvard Business School. March 4, 2010. (HBS 9-510-095)
TechCrunch (For duration of course)
Join Facebook Group: http://www.facebook.com/home.php?sk=group_149857891724848
Follow Twitter List: http://twitter.com/#!/rachelsterne/cbs-syllabus
Create Accounts on the Following:
Attend SXSW Interactive: Austin, Texas. March 11-15. Contact me for Press Credentials (requires reporting).
Kirkpatrick, David. “The Facebook Effect: The Inside Story of the Company That Is Connecting the World.” Simon & Schuster (2010).
Sloan, Robin and Matt Thompson. “EPIC 2014.” (2004).
Wesch, Michael . “The Machine is Us/ing Us.”
Wesch, Michael. “An Anthropological Introduction to YouTube.” YouTube (2008)
From: Biz Stone
Date: Tuesday, March 7, 2006
Subject: Chat with Biz Stone
me: how about this for a short code: twttr (89887)
Biz: sounds good does it mean something?
just no vowels
Biz: the domain is available too
me: oh, nice.